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FC Bayern Basketball starts the 2022/2023 season with a new main sponsor and jersey: Bernd Siegmund from Oberottmarshausen, near Augsburg, has started working with the five-time German champion and EuroLeague quarter-finalist.
Two partners at eye level
“The partnership with Siegmund has a very special charm, because like FC Bayern Basketball, our main partner is a powerful and innovative player with regional roots, who stands for international ambitions,” said FC Bayern president Herbert Hainer. “I think it’s wonderful that the two partners met face to face. each other and move into the future with comparable goals. We look forward to this collaboration.”
The first game with a new jersey
Siegmund’s letter adorned the new jersey of Bayern’s basketball team for the first time during the FCBB match against Chemnitz on Saturday 10 September. The most diverse stimuli will fill the partnership with life from now on.
Collaboration is a communication tool
Manager Bernd Siegmund said: “The Siegmund Group is pleased to be able to work together with a world-renowned club in this very interesting sport. For us, the partnership is an excellent communication tool, especially when it comes to marketing our new products – both medical and technical.”
Added value of cooperation
“With the company’s continued positive development and his goals, Siegmund is the ideal partner for us,” said Bayern manager Marko Pesic. “Regarding the ongoing problem of Corona, we can still connect and use Siegmund products specifically with our team, which means that our cooperation will add value again.”